Social Integration – Facebook

  • Facebook Pixel: Install and configure the Facebook Pixel plugin for WordPress. Add the Facebook Pixel ID to the plugin settings to track website conversions, optimize ad targeting, and create custom audiences for Facebook advertising campaigns.
  • Facebook for WooCommerce: Install and configure the Facebook for WooCommerce plugin to sync products from the WooCommerce store to a Facebook Shop. This allows customers to discover and purchase products directly from the Facebook platform.

Social Integration – Google

  • Google Analytics: Install and configure the Google Analytics plugin for WordPress. Generate a tracking code from Google Analytics and add it to the plugin settings to track website traffic, user behavior, and conversions.
  • Google Tag Manager: Set up Google Tag Manager on the WordPress website to manage and deploy tracking tags, such as Google Analytics, Facebook Pixel, and other third-party scripts, without modifying the website code directly.
  • Google Merchant Center: Create a Google Merchant Center account and set up product feeds to showcase products on Google Shopping and other Google platforms. Use plugins like WooCommerce Google Product Feed to generate and submit product feeds to Google Merchant Center.

Legal Compliance and Data Security

  • Implement measures to comply with legal requirements for invoicing, billing, and data privacy, such as GDPR (General Data Protection Regulation) compliance.
  • Encrypt sensitive customer information and secure payment transactions using SSL (Secure Sockets Layer) encryption protocols.
  • Provide clear terms of service and privacy policies to customers and obtain consent for collecting and processing personal data.

Product Inventory Management

  • Create product listings for your inventory, including detailed descriptions, images, prices, and variations (if applicable).
  • Organize products into categories and subcategories to facilitate navigation and improve the browsing experience for customers.
  • Utilize tags and attributes to further classify products and make them searchable within your store.
  • Track inventory levels and set stock thresholds to prevent overselling.
  • Enable low stock notifications to receive alerts when product quantities fall below a specified threshold.
  • Implement backorder options for out-of-stock items or enable waitlisting functionality to allow customers to sign up for notifications when products become available.

Web Design and Development

  • Develop initial design concepts based on client input, branding guidelines, and industry best practices.
  • Create wireframes or mockups to visualize the layout, structure, and user interface of the website.
  • Present design concepts to the client for review and feedback.
  • Translate approved design concepts into HTML, CSS, and JavaScript code.
  • Implement responsive design techniques to ensure optimal viewing across various devices and screen sizes.
  • Integrate custom design elements, including logos, graphics, and typography.
  • Configure WooCommerce settings, including product categories, attributes, and payment gateways.
  • Develop custom functionality, such as product search, filtering, sorting, and wishlist features.
  • Implement user account management, including registration, login, and profile management.
  • Integrate shipping and tax calculation functionalities to automate order processing.