Define Campaign Goals
Identify Target Audience
Select Ad Formats
Define Campaign Budget and Schedule
Create Ad Creative
Set Up Conversion Tracking
Monitor and Measure Results
A/B Testing
Define Campaign Goals
Identify Target Audience
Select Ad Formats
Define Campaign Budget and Schedule
Create Ad Creative
Set Up Conversion Tracking
Monitor and Measure Results
A/B Testing
Define Campaign Goals
Identify Target Audience
Select Ad Formats
Define Campaign Budget and Schedule
Create Ad Creative
Set Up Conversion Tracking
Monitor and Measure Results
A/B Testing
Define Campaign Goals
Identify Target Audience
Select Ad Formats
Define Campaign Budget and Schedule
Create Ad Creative
Set Up Conversion Tracking
Monitor and Measure Results
A/B Testing
Bi-weekly Google Analytics reports
Weekly Search Index reports
Calculate change ratio
Press releases (blog, Mailing list)
Google Adwords
Newsletter
Integrate Blog (Mailchimp, Twitter, Facebook)
Collaborate
Remove broken links
Update internal links
Increase images in content
Remove unused images
Update images ALT Tags with Keywords
Create Gallery section
Update static old content with Keywords
Update page titles with Keywords
Create new content regularly (blog)
Incorporate Keywords in content.
Improve passage in content (bits of content related to keywords)
Google reviews
Yelp registration
Sites/Directories registration
Create Testimonials section
Identify market/audience common questions
Create/ Repost authoritative content
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